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TOP INSTAGRAM INFLUENCERS
IN OMAN

Oman flag
RANK
INFLUENCER
CATEGORY
FOLLOWERS
LIKES
POSTS
E.R (?)
2
Media/news company
1.1M
45.2M
31.3K
43.52%
3
Tutor/Teacher
1M
24.6M
8.7K
27.55%
8
Government organization
530.2K
5.8M
4K
11.25%
9
Digital creator
516.5K
1.5M
947
2.91%
10
Health/beauty
515.7K
1.3M
4.1K
2.68%
11
Airline Company
462.9K
485K
218
1.08%
13
Personal blog
422.6K
15.3M
8.7K
37.07%
14
Product/service
404.8K
9.7M
28.4K
25.19%
15
Sports
374.2K
16.1M
20K
44.77%
19
Product/service
227.3K
199.5K
80
1.45%
20
Telecommunication company
201.7K
3.4M
5.9K
19.79%
22
Electronics Store
181.4K
919.7K
14.4K
5.44%
24
Digital creator
172.6K
5.3M
2K
31.06%
27
Shopping & retail
105.8K
533.1K
18.8K
5.23%
28
Shopping & retail
95.4K
389.2K
1.1K
4.69%
29
Newspaper
80.6K
2.7M
9.1K
33.43%
30
Reel creator
80.3K
73.3K
419
0.96%
31
News & media website
71K
267.5K
6.4K
4.04%
32
Airport
65K
562.9K
2K
8.82%
33
News & media website
63.9K
736.3K
1.1K
11.97%
35
Education
44.5K
1.5M
6.7K
35.49%
39
Sports
18.8K
1.9M
2.3K
104.12%

Engagement Rate (E.R.) is an important metric that shows followers' engagement (likes and comments on content). The higher the E.R, the better.

A high E.R. shows that followers are frequently liking and commenting on posts.

A low E.R. indicates that most posts are either not viewed or do not engage followers' interests. A low E.G. can also indicate a large number of bots among followers.

The average E.R. depends on the popularity of the influencer. Influencers with a large base of followers tend to perform worse than micro-influencers.

This is normal, as micro-influencers tend to have a more cohesive audience of the same interests.

Engagement - formula
AVERAGE E.R. BY NUMBER OF FOLLOWERS
Followers
E.R.
< 1,000
7.5%
1,000 - 5,000
5.5%
5,000 - 20,000
4%
20,000 - 100,000
2.5%
> 100,000
1.5%
The following is an assessment of the top Instagram influencers in Oman, based on their number of followers and level of audience engagement. Track alterations in influencer positions as they evolve. Gain understanding of trends and the causes behind their popularity. Recognize new rising Instagram influencers in Oman, as well as the elements influencing changes in their follower numbers.